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The ultimate question : driving good profits and true growth / Fred Reichheld.
Tipo de material:
TextoEditor: Boston, Mass. : Harvard Business School Press, c2006Descripción: xi, 211 páginas : ilustracionesTipo de contenido: - texto
- no mediado
- volumen
- 1591397839
- 9781591397830
- 658.1554 R351u 2006
Contenidos:
Why the ultimate question works -- Bad profits, good profits, and the ultimate question -- The measure of success -- How the Net Promoter Score (NPS) can drive growth -- How to measure responses -- The enterprise story: measuring what matters -- Why satisfaction surveys fail -- The rule of measurement -- Becoming good enough to grow -- Design winning customer strategies -- Deliver: building an organization that creates promoters -- Develop a community of promoters: by listening -- One goal, one number.
| Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Central | Colección General | 658.1554 R351u 2006 (Navegar estantería(Abre debajo)) | Disponible | GEN | 33409002370827 |
Total de reservas: 0
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| 658.1554 B631s 2014 Segmentation, revenue management and pricing analytics / | 658.1554 B631s 2014 Segmentation, revenue management and pricing analytics / | 658.1554 P511i 2000 Investment appraisal : a managerial approach / | 658.1554 R351u 2006 The ultimate question : driving good profits and true growth / | 658.1554 S849q 1991 The quest for value : the EVA management guide / | 658.1554 T762c 2012 Cash flow for dummies / | 658.159 M179b 1999 Budgeting for not-for-profit organizations / |
Includes bibliographical references (p. 197-198) and index.
Why the ultimate question works -- Bad profits, good profits, and the ultimate question -- The measure of success -- How the Net Promoter Score (NPS) can drive growth -- How to measure responses -- The enterprise story: measuring what matters -- Why satisfaction surveys fail -- The rule of measurement -- Becoming good enough to grow -- Design winning customer strategies -- Deliver: building an organization that creates promoters -- Develop a community of promoters: by listening -- One goal, one number.
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