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Service design : from insight to implementation / Andrew Polaine, Lavrans Løvlie, and Ben Reason.
Tipo de material:
TextoEditor: Brooklyn, New York : Rosenfeld Media, [2013]Descripción: xiv, 202 pages : color ilustraciones ; 23 cmTipo de contenido: - texto
- no mediado
- volumen
- 1933820330
- 9781933820330
- 658.408 S491 2013
Contenidos:
Resumen: The book is a practical guide to designing services that work for people. It offers insights, methods and case studis to help design, implement and measure multichannel service experiences with greater impact for costumers, businesses and society.
Insurance is a service, not a product -- The nature of service design -- Understanding people and relationships -- Turning research into insight and action -- Describing the service ecology -- Developing the service proposition -- Prototyping service experiences -- Measuring services -- The challenges for facing service design.
| Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
|---|---|---|---|---|---|---|---|---|---|
| Reserva Libro | Biblioteca Central | Reserva Colección General | 658.408 S491 2013 (Navegar estantería(Abre debajo)) | Disponible | Sala de reserva | 33409002960148 |
Total de reservas: 0
Incluye bibliografía
Insurance is a service, not a product -- The nature of service design -- Understanding people and relationships -- Turning research into insight and action -- Describing the service ecology -- Developing the service proposition -- Prototyping service experiences -- Measuring services -- The challenges for facing service design.
The book is a practical guide to designing services that work for people. It offers insights, methods and case studis to help design, implement and measure multichannel service experiences with greater impact for costumers, businesses and society.
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