Can´t buy my love : how advertising changes the way we think and feel / Jean Kilbourne.
Tipo de material:
TextoEditor: New York : Simon & Schuster, c1999Descripción: 366 páginas : ilustracionesTipo de contenido: - texto
- no mediado
- volumen
- 0684866005
- 658.834 K48c 1999
| Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Central | Colección General | 658.834 K48c 1999 (Navegar estantería(Abre debajo)) | Disponible | GEN | 33409002038994 |
Navegando Biblioteca Central estanterías, Colección: Colección General Cerrar el navegador de estanterías (Oculta el navegador de estanterías)
|
|
|
|
|
|
|
||
| 658.834 G613d 2001 Le datawarehouse pivot de la relation client / | 658.834 J67n 2005 No piense en color rosa : qué hace que las mujeres compren / | 658.834 K19p 1973 Perspectives in consumer behavior / | 658.834 K48c 1999 Can´t buy my love : how advertising changes the way we think and feel / | 658.834 L753b 2010 Buy ology : truth and lies about why we buy / | 658.834 L753b 2015 Buyology : verdades y mentiras de por qué compramos / | 658.834 L886c 1996 Comportamiento del consumidor : conceptos y aplicaciones / |
Publicado previamente como: Deadly persuasion.
Incluye bibliografía (p. 333-349)
Introduction : ´A girl of many parts´ : the making of an activist -- ´Buy this 24-year-old and get all his friends absolutely free´ : we are the product -- ´In your face--all over the place!´ : advertising is our environment -- ´Bath tissue is like marriage´ : the corruption of relationships -- ´Can an engine pump the valves in your heart?´ : crazy for cars -- ´Please, please, you´re driving me wild´ : falling in love with food -- ´The more you subtract, the more you add´ : cutting girls down to size --´Forget the rules! enjoy the wine´ : alcohol and rebellion -- ´What you´re looking for´ : rage and rebellion in cigarette advertising -- ´The dream begins as soon as you open the door´ : advertising an addictive mind-set -- ´In life there are many loves, but only one grande passion´ : addiction as a relationship -- ´You talkin´ to me?´ : advertising and disconnection -- ´Two ways a woman can get hurt´ : advertising and violence -- ´Relax, and enjoy the revolution´ : redefining rebellion.
No hay comentarios en este titulo.