Global business today / Charles W. L. Hill.
Tipo de material:
TextoEditor: New York : McGraw-Hill Irwin, c2014Edición: 8th edDescripción: xxviii, 543 páginas : ilustraciones a color, mapas a color ; 28 cmTipo de contenido: - texto
- no mediado
- volumen
- 0078112621
- 9780078112621
- 658.049 H645g 2014
| Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Central | Colección General | 658.049 H645g 2014 (Navegar estantería(Abre debajo)) | Disponible | GEN | 33409002917551 |
Incluye referencias bibliográficas (p. 499-520) e índice.
Introduction and overview -- Globalization -- Country differences -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- Cross-border trade and investment -- International trade theory -- The political economy of international trade -- Foreign director investment -- Regional economic integration -- Global money system -- The foreign exchange market -- The international monetary system -- The strategy and structure of international business -- The strategy of international business -- Entering foreign markets -- Exporting, importing, and countertrade -- Global production, outsourcing, and logistics -- Global marketing and r&d -- Global human resource management.
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