Restoring tourism destinations in crisis : a strategic marketing approach / David Beirman.
Tipo de material: TextoEditor: Oxon, UK ; Cambridge, MA : CABI Pub. ; Australia : Allen & Unwin, 2003Descripción: xv, 288 páginas : ilustraciones, mapas ; 21 cmTipo de contenido:- texto
- no mediado
- volumen
- 0851997295
- 9780851997292
- 338.4791 B422r 2003
Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
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Libro | Biblioteca Central | Colección General | 338.4791 B422r 2003 (Navegar estantería(Abre debajo)) | Disponible | GEN | 33409002769051 |
Navegando Biblioteca Central estanterías, Colección: Colección General Cerrar el navegador de estanterías (Oculta el navegador de estanterías)
338.4791 A811t 2009 Turismo sustentable : el equilibrio necesario en el siglo XXI / | 338.4791 B167d 2007 Destination branding for small cities : the essentials for successful place branding / | 338.4791 B278i 2009 Introduction to the hospitality industry / | 338.4791 B422r 2003 Restoring tourism destinations in crisis : a strategic marketing approach / | 338.4791 B586t 2008 Tourism and hospitality : an industry primer / | 338.4791 B644e 2002 La empresa y el producto turístico / | 338.4791 B748p 2002 Planificación económica del turismo : de una estrategia masiva a una artesanal / |
Incluye bibliografía (p. 265-279).
_ List of figures and tables -- Acronyms -- Acknowledgments -- Preface -- Author´s note -- pt. 1. Overview -- 1. Defining tourism destinations in crisis -- 2. Managing the recovery and restoration of destinations in crisis -- pt. 2. Terrorism and political violence -- 3. United States : September 11, 2001 terrorist attacks : the impact on American and global tourism -- 4. Egypt : terrorist attacks against tourists, 1990-98 : restoring confidence in tourism -- 5. Israel : the Palestinian uprising, 2000-02 : promotion of tourism during an ongoing crisis -- 6. Sri Lanka : civil war, 1995-2001 : marketing during a long-term crisis -- 7. Fiji : political coups, 1987 and 2000 : post-crisis tourism recovery -- pt. 3. Natural disaster -- 8. Turkey : Izmit earthquake, 1999 : rebuilding the tourist industry -- pt. 4. Epidemic -- 9. Britain : foot-and-mouth disease, 2001 : restoring confidence through information dissemination -- pt. 5. Crime -- 10. South Africa : crime wave, 1994-2000 : pre-emptive response to potential tourism crisis -- 11. Australia : Port Arthur massacre, 1996 : tourism Tasmania´s response to an aberrant crisis -- pt. 6. War -- 12. Croatia : the Croatia-Yugoslav war, 1991-95 : post-war recovery and tourism development -- pt. 7. Combination crises -- 13. Philippines : combination crises, 1990-2001 : managing terrorism, natural disaster, crime and political instability -- Notes -- Select bibliography -- Index.
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