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Social media metrics : how to measure and optimize your marketing investment / Jim Sterne.
Tipo de material:
TextoSeries The new rules of social media series | New rules of social media seriesEditor: Hoboken, N.J. : John Wiley, c2010Descripción: xxxi, 240 páginas : ilustracionesTipo de contenido: - texto
- no mediado
- volumen
- 0470583789
- 9780470583784
- 658.872 S839s 2010
Contenidos:
Getting focused : identifying goals -- Getting attention : reaching your audience -- Getting respect : identifying influence -- Getting emotional : recognizing sentiment -- Getting response : triggering action -- Getting the message : hearing the conversation -- Getting results : driving business outcomes -- Getting buy-in : convincing your colleagues -- Getting ahead : seeing the future.
| Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Notas | Fecha de vencimiento | Código de barras | Reserva de ítems | |
|---|---|---|---|---|---|---|---|---|---|
| Libro | Biblioteca Central | Colección General | 658.872 S839s 2010 (Navegar estantería(Abre debajo)) | Disponible | GEN | 33409002726176 |
Total de reservas: 0
Incluye bibliografía.
Getting focused : identifying goals -- Getting attention : reaching your audience -- Getting respect : identifying influence -- Getting emotional : recognizing sentiment -- Getting response : triggering action -- Getting the message : hearing the conversation -- Getting results : driving business outcomes -- Getting buy-in : convincing your colleagues -- Getting ahead : seeing the future.
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