Seizing the white space : business model innovation for growth and renewal /
Johnson, Mark W,
Seizing the white space : business model innovation for growth and renewal / Mark W. Johnson. - xvii, 208 páginas : ilustraciones ; 24 cm.
Incluye bibliografía (p. 179-190)
The white space and business model innovation -- The four-box business model framework -- The white space within : transforming existing markets -- The white space beyond : creating new markets -- The white space between : dealing with industry discontinuity -- Designing a new business model -- Implementing the model -- Overcoming incumbent challenges.
1422124819 9781422124819
Diversificación en la industria.--Administración.
Planificación de negocios
Productos nuevos.
658.4063 / J66s 2010
Seizing the white space : business model innovation for growth and renewal / Mark W. Johnson. - xvii, 208 páginas : ilustraciones ; 24 cm.
Incluye bibliografía (p. 179-190)
The white space and business model innovation -- The four-box business model framework -- The white space within : transforming existing markets -- The white space beyond : creating new markets -- The white space between : dealing with industry discontinuity -- Designing a new business model -- Implementing the model -- Overcoming incumbent challenges.
1422124819 9781422124819
Diversificación en la industria.--Administración.
Planificación de negocios
Productos nuevos.
658.4063 / J66s 2010