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_a658.802 _bB534da 2004 |
| 100 | 1 |
_994220 _aBerry, Michael J. A, _eautor |
|
| 245 | 1 | 0 |
_aData mining techniques : _bfor marketing, sales, and customer relationship management / _cMichael J.A. Berry, Gordon S. Linoff. |
| 250 | _a2nd ed. | ||
| 264 | 3 | 1 |
_aIndianapolis, Ind. : _bJ. Wiley Pub., _cc2004. |
| 300 |
_axxv, 643 páginas : _bilustraciones |
||
| 336 |
_atexto _btxt _2rdacontent |
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| 337 |
_ano mediado _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 504 | _aIncluye bibliografía. | ||
| 650 | 1 | 4 |
_930502 _aMercadeo _xProcesamiento electrónico de datos. |
| 650 | 1 | 4 |
_93635 _aNegocios _xProcesamiento electrónico de datos. |
| 700 | 1 |
_9235993 _aLinoff, Gordon S., _eautor |
|
| 856 |
_a_ _yTabla de contenido _uhttp://www.loc.gov/catdir/toc/ecip0412/2003026693.html |
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