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| 082 | 0 | 4 |
_a658.827 _bM321b 2000 |
| 100 | 1 |
_9111086 _aMarconi, Joe, _eautor |
|
| 245 | 1 | 4 |
_aThe brand marketing book : _bcreating, managing, and extending the value of your brand / _cJoe Marconi. |
| 264 | 3 | 1 |
_aLincolnwood, IL : _bNTC Business Books, _cc2000. |
| 300 |
_axv, 247 páginas : _bilustraciones |
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| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_ano mediado _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
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| 500 | _aAt head of title: American Marketing Association. | ||
| 504 | _aIncluye bibliografía. | ||
| 650 | 1 | 4 |
_9139391 _aMarcas de fábrica _xMercadeo. |
| 710 | 2 |
_943455 _aAmerican Marketing Association. |
|
| 856 |
_a_ _yTabla de contenido _uhttp://www.loc.gov/catdir/toc/mh023/99023371.html |
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