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005 20210531210521.0
008 050513s2002^^^^sp^^^^^^^^^^^^001^0^spa^d
020 _a8448136713
040 _aPIF
_cPIF
_dOCLCQ
_dUN@
082 0 4 _a658.84
_bR221m 2002
100 1 _916905
_aRapp, Stan,
_eautor
245 1 0 _aMax-e-marketing /
_cStan Rapp, Chuck Martin.
264 3 1 _aMadrid :
_bMcGraw-Hill/Interamericana de España, S.A.U.,
_cc2002.
300 _axv, 203 páginas
336 _atexto
_btxt
_2rdacontent
337 _ano mediado
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
534 _aTít. orig.: Max-e-marketing in the net future.
650 1 4 _981745
_aComercio electrónico.
650 1 4 _980313
_aMercadeo por internet.
700 1 _9134283
_aMartin, Chuck,
_d1949- .,
_eautor
942 _2ddc
_cGEN
991 _aC0
_bUN@
991 _aMER
997 _aHZ
_b00
_c20140722
_lUDM01
_h1020
998 _aBATCH-UPD
_b00
_c20150424
_lUDM01
_h0353
999 _c89064
_d89064
900 _aADM
900 _aLYM
900 _aECO
900 _aSYC
900 _aPSI
900 _aAYN
900 _aDI
900 _aCDI
900 _aTC
900 _aCNT