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040 _aDLC
_cDLC
_dSYB
_dMUQ
_dUN@
082 0 4 _a658.8342
_bM817c 2004
100 1 _9124500
_aMooij, Marieke K. de,
_d1943- ,
_eautor
245 1 0 _aConsumer behavior and culture :
_bconsequences for global marketing and advertising /
_cMarieke de Mooij.
264 3 1 _aThousand Oaks, Calif. :
_bSage,
_cc2004.
300 _axiv, 345 páginas :
_bilustraciones
336 _atexto
_btxt
_2rdacontent
337 _ano mediado
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
504 _aIncluye bibliografĂ­a.
650 1 4 _975223
_aComportamiento del consumidor.
650 1 4 _91246
_aMercadeo.
856 _a_
_yTabla de contenido
_uhttp://www.loc.gov/catdir/toc/ecip041/2003006597.html
942 _2ddc
_cGEN
991 _aC0
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991 _aMER
997 _aHZ
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_b00
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999 _c89023
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900 _aLYM
900 _aECO
900 _aSYC
900 _aPSI
900 _aAYN
900 _aDI
900 _aCDI
900 _aTC
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