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040 _aOKU
_cOKU
_dUN@
082 0 4 _a658.84
_bI33i 2002
100 1 _9109979
_aImms, Mike,
_eautor
245 1 3 _aAn introduction to qualitative market research /
_cMike Imms and Gill Ereaut.
264 3 1 _aLondon ;
_aThousand Oaks, Calif. :
_bSage,
_c2002.
300 _axv, 136 páginas
336 _atexto
_btxt
_2rdacontent
337 _ano mediado
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
490 0 _aQualitative market research ;
_v1
504 _aIncluye bibliografĂ­a.
650 1 4 _93684
_aMercadeo
_xInvestigaciones.
700 1 _9109976
_aEreaut, Gill.,
_eautor
942 _2ddc
_cGEN
991 _aMER
991 _aX0
_bUN@
997 _aHZ
_b00
_c20140722
_lUDM01
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_b00
_c20150424
_lUDM01
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999 _c70198
_d70198
900 _aADM
900 _aLYM
900 _aECO
900 _aSYC
900 _aPSI
900 _aAYN
900 _aDI
900 _aCDI
900 _aTC
900 _aCNT