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008 010827s1999^^^^nyu^^^^^^^^^^^001^0^eng^^
020 _a0887309860
040 _aDLC
_cDLC
_dSDA
_dUN@
082 0 4 _a658.8
_bZ99e 1999
100 1 _997819
_aZyman, Sergio,
_eautor
245 1 4 _aThe end of marketing as we know it /
_cSergio Zyman.
264 3 1 _aNew York :
_bHarperBusiness,
_c1999.
300 _axvii, 247 páginas
336 _atexto
_btxt
_2rdacontent
337 _ano mediado
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
650 1 4 _91246
_aMercadeo.
942 _2ddc
_cGEN
991 _aMADM
991 _aX0
_bUN@
997 _aHZ
_b00
_c20140722
_lUDM01
_h1016
998 _aBATCH-UPD
_b00
_c20150424
_lUDM01
_h0151
999 _c61811
_d61811
900 _aADM
900 _aLYM
900 _aECO
900 _aSYC
900 _aPSI
900 _aAYN
900 _aDI
900 _aCDI
900 _aTC
900 _aCNT