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_a658.823 _bM613m 1998 |
100 | 1 |
_985912 _aMeyers, Herbert M, _eautor |
|
245 | 1 | 4 |
_aThe marketer´s guide to successful package design / _cHerbert M. Meyers, Murray J. Lubliner. |
264 | 3 | 1 |
_aLincolnwood, IL. : _bNTC Business, _cc1998. |
300 |
_axvii, 281 páginas : _bilustraciones |
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336 |
_atexto _btxt _2rdacontent |
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337 |
_ano mediado _bn _2rdamedia |
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338 |
_avolumen _bnc _2rdacarrier |
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500 | _a´American Marketing Association.´ | ||
504 | _aIncluye bibliografía. | ||
650 | 1 | 4 |
_971743 _aEmbalaje _xDiseño. |
650 | 1 | 4 |
_91127 _aEmbalaje. |
650 | 1 | 4 |
_91246 _aMercadeo. |
700 | 1 |
_985913 _aLubliner, Murray J., _eautor |
|
710 | 2 |
_943455 _aAmerican Marketing Association. |
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942 |
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