| 000 | 01070cam^a2200325^^^4500 | ||
|---|---|---|---|
| 001 | UDM01000028973 | ||
| 003 | UDM | ||
| 005 | 20210530200310.0 | ||
| 008 | 930519s1991^^^^enk^^^^^r^^^^^00010^eng^d | ||
| 041 | 0 |
_aeng _hfre |
|
| 082 | 0 | 4 |
_a659.1 _bA435a 1991 |
| 100 | 1 |
_910138 _aMattelart, Armand, _eautor |
|
| 245 | 1 | 0 |
_aAdvertising international : _bthe privatization of public space / _cby Armand Mattelart ; translated by Michael Chanan. |
| 264 | 3 | 1 |
_aLondon ; New York : _bRoutledge, _c1991. |
| 300 | _a242 páginas | ||
| 336 |
_atexto _btxt _2rdacontent |
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| 337 |
_ano mediado _bn _2rdamedia |
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| 338 |
_avolumen _bnc _2rdacarrier |
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| 504 | _aIncluye bibliografía. | ||
| 534 | _aTít. orig.: L´Internationale publicitaire. | ||
| 650 | 1 | 4 |
_98227 _aAgencias publicitarias. |
| 650 | 1 | 4 |
_9311439 _aComunicación intercultural. |
| 650 | 1 | 4 |
_95295 _aEmpresas internacionales. |
| 650 | 1 | 4 |
_92978 _aPublicidad. |
| 942 |
_2ddc _cGEN |
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| 997 |
_aHZ _b00 _c20140722 _lUDM01 _h1009 |
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| 998 |
_aBATCH-UPD _b00 _c20150423 _lUDM01 _h2339 |
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| 999 |
_c24846 _d24846 |
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| 900 | _aECO | ||
| 900 | _aCDI | ||