000 00653nam a2200205Ia 4500
000 nam a22 7a 4689
001 148460
003 UDM
008 241202b mx ||||| |||| 00| 0 eng d
020 _a9780692845936|0692845933
100 _aBruner, Gordon C.,
245 0 _aMarketing scales handbook [recurso electrónico] :
260 _c[2017] ©2017
856 _uhttps://search.ebscohost.com/login.aspx?direct=true&db=nlebk&AN=1469983&site=ehost-live&scope=site&AuthType=sso&custid=c4357655
991 _aADM
991 _bMaría Luisa Chávez
991 _cPR19
992 _a AD - 2871 - Prog. de Eval. Final LMI I
942 _cEB
999 _c169158
_d169158