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| 005 | 20210806180109.0 | ||
| 008 | 191129s2013^^^^caus^^^^o^^^^^000^0^eng^d | ||
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| 049 | _aUN@A | ||
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_a658.812 _bK96p 2013 |
| 100 | 1 |
_988624 _aKumar, V., _d1957- . _eautor. |
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| 245 | 1 | 0 |
_aProfitable customer engagement : _bconcept, metrics, and strategies / _cV. Kumar. |
| 264 | 3 | 1 |
_aThousand Oaks : _bSAGE Publications India Pvt. Ltd, _c2013. |
| 300 | _a1 recurso en línea. | ||
| 336 |
_atexto _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
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| 338 |
_aonline resource _bcr _2rdacarrier |
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| 504 | _aIncluye bibliografía e índice. | ||
| 650 | 1 | 4 |
_972754 _aRelaciones con los clientes. |
| 650 | 1 | 4 |
_9139391 _aMarcas de fábrica _xMercadeo. |
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_aLibro electrónico _9332961 |
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_aADM _bAgarzelim Alvarez _cOT19 |
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