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_a658.872 _bS425n 2015 |
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_9276760 _aScott, David Meerman, _eautor |
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| 245 | 1 | 4 |
_aThe new rules of marketing and PR : _h _bhow to use social media, online video, mobile applications, blogs, news releases, and viral marketing to reach buyers directly / _cDavid Meerman Scott. |
| 250 | _aFifth edition. | ||
| 264 | 3 | 1 |
_aNew York : _bJohn Wiley & Sons, Incorporated, _c2015. |
| 300 | _a1 recurso en línea (465 páginas) | ||
| 336 |
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_acomputadora _bc _2rdamedia |
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_9320110 _aElectronic books. |
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_aLibro electrónico _9332961 |
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_980313 _aMercadeo por internet. |
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_91246 _aMercadeo. |
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