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_99573 _aKotler, Philip, _d1931- , _eautor |
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_aPrinciples of marketing _h[recurso electrónico] / _cPhilip T. Kotler [y] Gary Armstrong. |
| 250 | _aSeventeenth edition. | ||
| 264 | 3 | 1 |
_aHarlow, United Kingdom : _bPearson Education Limited, _c2017. |
| 300 | _a1 recurso en línea (737 páginas) | ||
| 336 |
_atexto _btxt _2rdacontent |
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_acomputadora _bc _2rdamedia |
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_915407 _aAdministración de mercadeo. |
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_aLibro electrónico _9332961 |
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_91246 _aMercadeo. |
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_920483 _aArmstrong, Gary., _eautor. |
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