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008 170310s2012^^^^enk^^^^^^^^^^^000^0^eng^d
020 _a0393733475
_q(hardcover)
020 _a9780393733471
_q(hardcover)
040 _aDLC
_beng
_cDLC
_dYDX
_dBTCTA
_dYDXCP
_dVP@
_dCDX
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082 0 4 _a658.8
_bF688c 2012
100 1 _9204450
_aFoote, Cameron S,
_eautor
245 1 4 _aThe creative business guide to marketing :
_bselling and branding design, advertising, interactive, and editorial services /
_cCameron S. Foote.
264 3 1 _aLondon ;
_aNew York :
_bW.W. Norton,
_c2012.
300 _a223 páginas ;
_c25 cm.
336 _atexto
_btxt
_2rdacontent
337 _ano mediado
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
504 _aIncluye índice.
650 1 4 _946319
_aMarcas de fábrica.
650 1 4 _91246
_aMercadeo.
650 1 4 _93194
_aPlanificación estratégica.
942 _2ddc
_cGEN
991 _aC0
_bUN@
991 _aDSÑ
_bMyriam Treviño Solís
_cOT16
997 _aMIRACHETA
_b00
_c20170310
_lUDM01
_h1558
998 _aMIRACHETA
_b00
_c20170421
_lUDM01
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999 _c140457
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900 _aAYN
900 _aDI
900 _aCDI
900 _aTC
900 _aCNT