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_a658.812 _bB988c 2015 |
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_aCustomer relationship management : _bconcepts and technologies / _cFrancis Buttle and Stan Maklan. |
| 250 | _a3th ed. | ||
| 264 | 3 | 1 |
_aAbingdon, Oxon ; _aNew York, NY : _bRoutledge, _c2015. |
| 300 | _a400 páginas. | ||
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_atexto _btxt _2rdacontent |
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_ano mediado _bn _2rdamedia |
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_avolumen _bnc _2rdacarrier |
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| 504 | _aIncluye referencias bibliográficas e índice. | ||
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_9132214 _aRelaciones con los clientes _xProcesamiento electrónico de datos. |
| 700 | 1 |
_9122029 _aButtle, Francis. _eautor |
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_972360 _aMaklan, Stan. _eautor |
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