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| 005 | 20210531135206.0 | ||
| 008 | 130314s2012^^^^ohua^^^^^^^^^^001^0^eng^d | ||
| 020 | _a1440308187 | ||
| 020 | _a9781440308185 | ||
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_aSITPL _cSITPL _dUN@ |
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_a741.6 _bH337a 2012 |
| 100 | 1 |
_9218833 _aHartwell, Margaret Pott, _eautor |
|
| 245 | 1 | 0 |
_aArchetypes in branding : _ba toolkit for creatives and strategists / _cMargaret Pott Hartwell and Joshua C. Chen with Chen Design Associates & Max Spector, art director. |
| 264 | 3 | 1 |
_aCincinnati, Ohio : _bHow Books, _cc2012. |
| 300 |
_a120 páginas : _bilustraciones (principalmente a color) ; _c28 cm. + _e60 cards in an envelope. |
||
| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_ano mediado _bn _2rdamedia |
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| 338 |
_avolumen _bnc _2rdacarrier |
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_9136845 _aArquetipo (Psicología) |
| 650 | 1 | 4 |
_9140522 _aProductos nuevos _xMercadeo. |
| 650 | 1 | 4 |
_96012 _aPublicidad comercial artística. |
| 700 | 1 |
_9187487 _aChen, Joshua C. _eautor |
|
| 700 | 1 |
_9281759 _aSpector, Max. _eautor |
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| 710 | 2 |
_9135107 _aChen Design Associates. |
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| 942 |
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_aDIS _aPR13 _a000022704, Treviño Treviño, Ma. Teresa. |
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