| 000 | 02681cam^a2200481^a^4500 | ||
|---|---|---|---|
| 001 | UDM01000140826 | ||
| 003 | UDM | ||
| 005 | 20210531214044.0 | ||
| 008 | 120306s2007^^^^caua^^^^^b^^^^001^0^eng^^ | ||
| 020 |
_a1598740903 _q(hardback : alk. paper) |
||
| 020 |
_a9781598740905 _q(hardback : alk. paper) |
||
| 040 |
_aDLC _beng _cDLC _dDEBBG _dOCL _dMIX _dUN@ |
||
| 082 | 0 | 4 |
_a658.834 _bS958d 2007 |
| 100 | 1 |
_9284120 _aSunderland, Patricia L, _eautor |
|
| 245 | 1 | 0 |
_aDoing anthropology in consumer research / _cPatricia L. Sunderland and Rita M. Denny. |
| 264 | 3 | 1 |
_aWalnut Creek, CA : _bLeft Coast Press, _cc2007. |
| 300 |
_a368 páginas : _bilustraciones ; _c23 cm. |
||
| 336 |
_atexto _btxt _2rdacontent |
||
| 337 |
_ano mediado _bn _2rdamedia |
||
| 338 |
_avolumen _bnc _2rdacarrier |
||
| 504 | _aIncluye bibliografía (p. 329-357). | ||
| 505 | 0 |
_a_ _gPart I. Introduction -- _tAnthropologists and anthropology in consumer research -- _tWhat does cultural analysis mean? -- _tFraming cultural questions: what is coffee in Benton Harbor or Bangkok? -- _gPart II. _tEngaging approaches -- _tThe ordinary matters: making anthropology audible / _rDonald D. Stull -- _tApposite anthropology and the elasticity of ethnography / _rJohn F. Sherry, Jr. -- _tThe social life of metaphors: have we become our computers? -- _tFinding ourselves in images: a semiotic excursion -- _tContextualizing emotion: when do boredom, paranoia, and ´being strong´ become emotions? -- _tDiagnosing conversational details -- _gPart III. _tEngaging entanglements -- _tEntagled / _rRussell Belk -- _tReflexivity and visual media: entanglements as a productive field / _rVilma Santiago-Irizarry and Frederic W. Gleach -- _tAnthropology and consumer segmentation: the terrain of race and ethnicity -- _tEthnographic video in consumer research: fulfilling the promise? -- _tPhotographs, ethics, and exoticization in/of practice -- _gPart IV. _tEngaging one another. |
|
| 650 | 1 | 4 |
_963571 _aAntropología _xMetodología. |
| 650 | 1 | 4 |
_948699 _aConsumidores _xInvestigaciones. |
| 700 | 1 |
_9194781 _aDenny, Rita Mary Taylor, _d1956- . _eautor |
|
| 856 |
_a_ _yTabla de contenido _uhttp://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=018722780&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
||
| 942 |
_2ddc _cGEN |
||
| 991 |
_aC0 _bUN@ |
||
| 991 |
_aMER _aPR12 _a000057718, Reto Felix. |
||
| 997 |
_aHZ _b00 _c20140722 _lUDM01 _h1028 |
||
| 998 |
_aBATCH-UPD _b00 _c20150424 _lUDM01 _h0039 |
||
| 999 |
_c128640 _d128640 |
||
| 900 | _aADM | ||
| 900 | _aLYM | ||
| 900 | _aECO | ||
| 900 | _aSYC | ||
| 900 | _aPSI | ||
| 900 | _aAYN | ||
| 900 | _aDI | ||
| 900 | _aCDI | ||
| 900 | _aTC | ||
| 900 | _aCNT | ||