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_a658.8342 _bR645L 2006 |
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_9268258 _aRoberts, Kevin, _d1949- , _eautor |
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_aThe lovemarks effect : _bwinning in the consumer revolution / _cKevin Roberts. |
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_aBrooklyn, NY : _bpowerHouse Books, _c2006. |
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_a272 páginas : _bilustraciones ; _c25 cm. |
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_atexto _btxt _2rdacontent |
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_ano mediado _bn _2rdamedia |
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_avolumen _bnc _2rdacarrier |
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_9101067 _aRelaciones con los clientes. _xAdministración. |
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_963048 _aServicio al cliente _xAdministración. |
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