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008 111118c20092010xxu047^^^^^^^^^^^^vleng^d
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040 _aSISPL
_beng
_cSISPL
_dYDXCP
_dBTCTA
_dIUP
_dOCLCQ
_dUN@
082 0 4 _a658.827
_bN493m 2010
100 1 _9252884
_aNeumeier, Marty,
_eautor
245 1 0 _aMarty Neumeier´s innovation workshop
_h[DVD] /
_cMarty Neumeier.
246 2 _aBrand strategy + design thinking = transformation.
264 3 1 _a[United States] :
_bNew Riders,
_c2009, c2010.
300 _a1 DVD (47 min.) :
_bsonido, a color ;
_c4 3/4 in.
336 _aimagen móvil bidimensional
_btdi
_2rdacontent
337 _avideo
_bv
_2rdamedia
338 _avideodisco
_bvd
_2rdacarrier
500 _aTitle from disc label.
520 3 _aThe DVD is broken up into three sections. Part 1 is ´Brand Strategy,´ where you will learn what it takes to create a charismatic brand. Part 2 is ´Design Thinking,´ where if you want to innovate, you have got to design. In Part 3, ´Non-Stop Innovation,´ you will learn how a culture of innovation can deliver sustainable profits.
538 _aDVD.
650 1 4 _964392
_aAptitud creadora en los negocios.
650 1 4 _9139391
_aMarcas de fábrica
_xMercadeo.
942 _2ddc
_cDVD
991 _aC0
_bUN@
991 _aMER
997 _aHZ
_b00
_c20140722
_lUDM01
_h1027
998 _aBATCH-UPD
_b00
_c20150510
_lUDM01
_h1353
999 _c127793
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900 _aADM
900 _aLYM
900 _aECO
900 _aSYC
900 _aPSI
900 _aAYN
900 _aDI
900 _aCDI
900 _aTC
900 _aCNT