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008 110617p20032002mau045^^^^^^^^^^^^vleng^d
020 _a1893521745
020 _a9781893521742
040 _aNPS
_cNPS
_dTXI
_dOCLCQ
_dMUQ
_dIBI
_dZ5U
_dVP@
_dTXI
_dUN@
082 0 4 _a659.20973
_bT755 2003
245 1 0 _aToxic sludge is good for you
_h[DVD] :
_bthe public relations industry unspun /
_cMedia Education Foundation ; producer, Margo Robb ; executive producers, Loretta Alper, Sut Jhally.
264 3 1 _aNorthampton, MA :
_bMedia Education Foundation,
_cc2003.
300 _a1 DVD (45 min. + 24 min.) :
_bsonido, a color ;
_c4 3/4 in.
336 _aimagen móvil bidimensional
_btdi
_2rdacontent
337 _avideo
_bv
_2rdamedia
338 _avideodisco
_bvd
_2rdacarrier
500 _aOriginally produced in 2002.
505 0 _a_
_gSections:
_tThe PR industry;
_tRoots in conflict;
_tNot local, not news;
_tThird party advocacy;
_tSelling wars;
_tControlling damage & managing crisis;
_tSilencing debate --
_gExtra features:
_tPublic relations vs. journalism;
_tMore on video news releases;
_tMore on genetically modified food;
_tCo-opting movements;
_tAstroturf;
_tPerception management;
_tDemocracy in a PR world.
508 _aCamera, Kelly Garner; editor, Jeremy Smith ; production manager, Kelly Garner.
511 0 _aNarraado por Amy Goodman.
520 3 _aTracks the development of the PR industry from early efforts to win popular American support for World War I to the role of crisis management in controlling the damage to corporate image. The video analyzes the tools public relations professionals use to shift our perceptions including a look at the coordinated PR campaign to slip genetically engineered food past public scrutiny.
538 _aDVD.
546 _aSoundtrack en Inglés,, con subtítulos en Inglés, Español.
650 1 4 _9311088
_aCompañías.
_xRelaciones públicas
_zEstados Unidos.
650 1 4 _9347484
_aPublicidad industrial
_xPrácticas corruptas
_zEstados Unidos.
700 1 _9166186
_aAlper, Loretta.
_eautor
700 1 _9213702
_aGoodman, Amy,
_d1957- .
_eautor
700 1 _930418
_aJhally, Sut.
_eautor
700 1 _9268176
_aRobb, Margo.
_eautor
740 0 _aPublic relations industry unspun
_h[DVD].
942 _2ddc
_cDVD
991 _aC0
_bUN@
991 _aCOM
997 _aHZ
_b00
_c20140722
_lUDM01
_h1027
998 _aBATCH-UPD
_b00
_c20150424
_lUDM01
_h0153
999 _c125354
_d125354
900 _aECO
900 _aCDI