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040 _aDLC
_cDLC
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082 0 4 _a005.276
_bB268y 2010
100 1 _9172054
_aBarr, Chris,
_eautor
245 1 4 _aThe Yahoo! style guide :
_bthe ultimate sourcebook for writing, editing, and creating content for the digital world /
_cChris Barr and the senior editors of Yahoo!.
264 3 1 _aNew York, NY :
_bYahoo!/St. Martin´s Griffin,
_cc2010.
300 _axv, 512 páginas :
_bilustraciones
336 _atexto
_btxt
_2rdacontent
337 _ano mediado
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
504 _aIncluye bibliografía.
505 0 _aWrite for the web -- Identify your audience -- Define your voice -- Construct clear, compelling copy -- Be inclusive, write for the world -- Make your site accessible to everyone -- Write clear user-interface text -- Write engaging email and newsletters -- Streamline text for mobile devices -- Punctuate proficiently -- Abbreviate, capitalize, and treat titles consistently -- Apply a consistent style for numbers -- Shorten and strengthen sentences -- Avoid common pitfalls in word choice, grammar, and spelling -- Proofread and test before you publish -- Get familiar with basic webpage coding -- Optimize your site for search engines -- Understand the basics of U.S. law for online content -- Keep a word list.
650 1 4 _9341012
_aOrganización de la información.
650 1 4 _984838
_aPáginas Web
_xDiseño.
710 2 _9153305
_aYahoo! Inc.
942 _2ddc
_cGEN
991 _aC0
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997 _aHZ
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900 _aDSÑ
900 _aAYN
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