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008			100426r20052001vau078^^^^^^^^^^^^vleng^d
020			_a1596260734 _q(dvd 1)
020			_a1596260742 _q(program 2)
020			_a1596260750 _q(program 3)
020			_a9781596260733 _q(program 1)
020			_a9781596260740 _q(program 2)
020			_a9781596260757 _q(program 3)
040			_aIBI _cIBI _dUN@
082	0	4	_a658.8 _bR288 2005
245	1	4	_aThe reasonably-priced world of marketing _h[videorecording] / _cproduced by Lara D. Hopewell ; script by Igor Torgeson ; comic writing by Igor Torgeson, Matt Clark ; directed by Rob Deege.
246	2		_a _iTitle on container and disc surface: _aMarketing
250			_aClassroom ed.
264	3	1	_a[Falls Church, Va.] : _bCerebellum ; _a[Camarillo, CA] : _bGoldhil Educational [distributor], _c[2005], c2001.
300			_a3 videodiscs (26 min. each) : _bsonido, a color con secuencias en blanco y negro ; _c4 3/4 in.
336			_aimagen móvil bidimensional _btdi _2rdacontent
337			_avideo _bv _2rdamedia
338			_avideodisco _bvd _2rdacarrier
490	0		_aStandard Deviants school
505	0		_advd 1. Basics -- dvd 2. Persuasion -- dvd 3. Target consumers.
508			_aEditor, Reem Mishal.
511	0		_aStandard Deviants Academic Team.
520	3		_aDiscusses marketing topics including generating sales, mission statements, creating a marketing plan, advertising and public relations, and the four P´s of marketing: product, price, place, and promotion.
538			_aDVD.
650	1	4	_94224 _aConsumidores.
650	1	4	_91246 _aMercadeo.
650	1	4	_97842 _aPersuasión (Psicología).
650	1	4	_92978 _aPublicidad.
650	1	4	_94365 _aVentas.
700	1		_9188526 _aClark, Matt. _eautor
700	1		_9194110 _aDeege, Robert. _eautor
700	1		_9222631 _aHopewell, Lara D. _eautor
700	1		_9287301 _aTorgeson, Igor. _eautor
942			_2ddc _cDVD
991			_aC0 _bUN@
991			_aUVA
997			_aHZ _b00 _c20140722 _lUDM01 _h1025
998			_aBATCH _b00 _c20140911 _lUDM01 _h0526
999			_c117828 _d117828
900			_aADM
900			_aLYM
900			_aECO
900			_aSYC
900			_aPSI
900			_aAYN
900			_aDI
900			_aCDI
900			_aTC
900			_aCNT