000 01391pam^a2200373^a^4500
001 UDM01000119924
003 UDM
005 20210530233345.0
008 080811s2006^^^^nyua^^^^^b^^^^000^0^eng^^
020 _a0071466657
020 _a9780071466653
040 _aDLC
_cDLC
_dYDX
_dBAKER
_dQBX
_dIG#
_dBTCTA
_dYDXCP
_dUN@
082 0 4 _a659.113
_bS947i 2006
100 1 _9283989
_aSugars, Bradley J,
_eautor
245 1 0 _aInstant promotions /
_cBradley J. Sugars.
264 3 1 _aNew York :
_bMcGraw-Hill,
_cc2006.
300 _axx, 157 páginas :
_bilustraciones
336 _atexto
_btxt
_2rdacontent
337 _ano mediado
_bn
_2rdamedia
338 _avolumen
_bnc
_2rdacarrier
490 0 _aInstant success series
504 _aIncluye bibliografía.
505 0 _aIntroduction -- How to use this book -- Charlie learns the power of promotion -- Press releases -- Direct mail -- Brochures -- Flyers -- Business cards and letterheads -- Writing ´killer´ headlines -- Creating powerful offers -- Getting into action.
650 1 4 _985842
_aCampañas publicitarias.
856 _a_
_yTabla de contenido
_uhttp://www.loc.gov/catdir/toc/ecip0518/2005025417.html
942 _2ddc
_cGEN
991 _aC0
_bUN@
991 _aMEC
997 _aHZ
_b00
_c20140722
_lUDM01
_h1024
998 _aBATCH
_b00
_c20140911
_lUDM01
_h0521
999 _c108320
_d108320
900 _aECO
900 _aCDI