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Strategic design thinking : innovation in products, services, experiences and beyond / editado por Natalie W. Nixon.

Colaborador(es): Tipo de material: TextoTextoEditor: New York : Fairchild Books, an imprint of Bloomsbury Publishing Inc., 2016Descripción: xix, 244 páginas , 24 cmTipo de contenido:
  • texto
Tipo de medio:
  • no mediado
Tipo de soporte:
  • volumen
ISBN:
  • 1628924705
  • 9781628924701
Tema(s): Clasificación CDD:
  • 658.4094 S898 2016
Contenidos:
Part I: The Why -- Chapter 1: Theoretical context for strategic design: an introduction to design thinking / by Alison Rieple -- Chapter 2: Relating semiotics, hyperreality and meaning to design / by Joseph H. Hancock II -- Chapter 3: Manifestations of design: brand, rhetoric and trends / by Valerie Jacobs and Michael Wintrob -- Part II: The How -- Chapter 4: Framing the problem: design research / by Steve B. Wilcox -- Chapter 5: Tools for strategic design / by Cindy Tripp -- Chapter 6: Models & frameworks: the impact of strategic design on how organizations innovate / by Michelle Miller -- Part III: The What -- Chapter 7: Transition design: system shifting / by Sarah B. Brooks -- Chapter 8: Service design in action / by Natalie Nixon -- Chapter 9: Value creation in business through design thinking / by Manoj Fenelon.
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Tipo de ítem Biblioteca actual Colección Signatura topográfica Estado Notas Fecha de vencimiento Código de barras Reserva de ítems
Libro Biblioteca Central Colección General 658.4094 S898 2016 (Navegar estantería(Abre debajo)) Disponible GEN 33409002974370
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Incluye referencias bibliográficas.

Part I: The Why -- Chapter 1: Theoretical context for strategic design: an introduction to design thinking / by Alison Rieple -- Chapter 2: Relating semiotics, hyperreality and meaning to design / by Joseph H. Hancock II -- Chapter 3: Manifestations of design: brand, rhetoric and trends / by Valerie Jacobs and Michael Wintrob -- Part II: The How -- Chapter 4: Framing the problem: design research / by Steve B. Wilcox -- Chapter 5: Tools for strategic design / by Cindy Tripp -- Chapter 6: Models & frameworks: the impact of strategic design on how organizations innovate / by Michelle Miller -- Part III: The What -- Chapter 7: Transition design: system shifting / by Sarah B. Brooks -- Chapter 8: Service design in action / by Natalie Nixon -- Chapter 9: Value creation in business through design thinking / by Manoj Fenelon.

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