Practical research methods for librarians and information professionals / Susan E. Beck and Kate Manuel.

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5. Gathering Data Interpreting the Evidence --- 5. Telling the Story --- 6. References ---- VI. Experimental Research. 1. Finding a Topic --- 2. Formulating Questions --- 3. Defining the Population --- 4. Selecting a Research Design --- 5. Gathering Data --- 6. Interpreting the Evidence --- 7. Telling the Story --- 8. References ---- VII. Bibliometrics. 1. Finding a Topic --- 2. Formulating Questions --- 3. Defining the Population --- 4. Selecting a Research Design --- 5. Gathering Data --- 6. Interpreting the Evidence --- 7. Telling the Story --- 8. References ---- VIII. Action Research. 1. Finding a Topic --- 2. Defining the Population --- 3. Formulating Questions --- 4. Selecting a Research Design --- 5. Gathering Data --- 6. Interpreting the Evidence --- 7. Telling the Story --- 8. References ---- IX. Classroom Research. 1. Finding a Topic --- 2. Formulating Questions --- 3. Defining the Population --- 4. Selecting a Research Design --- 5. Gathering Data ---^

6. Interpreting the Evidence --- 7. Telling the Story --- 8. References ---- X. Avoiding Common Pitfalls in Research. 1. Asking the Wrong Questions --- 2. Gathering Data in the Wrong Context --- 3. Using Unrepresentative Samples or Not Recognizing -- Response Bias --- 4. Seeing What You Want to See --- 5. Heisenberg´s Uncertainty Principle --- 6. Presenting Numbers without Addressing Their Significance --- 7. Jumping to Conclusions --- 8. Legal and Ethical Guidelines for Research --- 9. References ---- XI. Synergies in Research. 1. Researching from Your Job --- 2. Conducting Meta-Analyses --- 3. Performing Secondary Research --- 4. References.

I. The Benefits of Research. 1. Why Research Matters --- 2. Using This Book --- 3. References ---- II. The Research Process. 1. Finding a Topic --- 2. Formulating Questions --- 3. Defining the Population --- 4. Selecting a Research Design --- 5. Gathering Data --- 6. Interpreting the Evidence --- 7. Telling the Story --- 8. References ---- III. Content Analysis.1. Finding a Topic --- 2. Formulating Questions --- 3. Defining the Population --- 4. Selecting a Research Design --- 5. Gathering Data --- 6. Interpreting the Evidence --- 7. Telling the Story --- 8. References ---- IV. Interviews and Focus Groups. 1. Finding a Topic --- 2. Formulating Questions 3. Defining the Population --- 4. Selecting a Research Design --- 5. Gathering Data --- 6. Interpreting the Evidence --- 7. Telling the Story --- 8. References ---- V. Observation and Usability. 1. Finding a Topic --- 2. Formulating Questions --- 3. Defining the Population --- 4. Selecting a Research Design ---^