Internet marketing, start-to-finish / Catherine Juon, Dunrie Greiling & Catherine Buerkle.
Tipo de material: TextoEditor: Indianapolis, IN : Que, c2012Descripción: xxii, 293 páginas : ilustracionesTipo de contenido:- texto
- no mediado
- volumen
- 9780789747891
- 658.872 J95i 2012
Contenidos:
Building a formula for success. Why online sales matter ; What an online sales engine can do ; Building a metrics-driven practice ; Breaking down silos to get the metrics you need -- Building the engine. The audience is listening (What will you say?) ; Putting it all together and selling online ; Making websites that work ; It´s all about visibility -- Running the engine. Running the feedback loop ; Special consideration.s for international organizations -- Appendix. TropiCo´s state of the web report.
Tipo de ítem | Biblioteca actual | Colección | Signatura topográfica | Estado | Fecha de vencimiento | Código de barras | Reserva de ítems | |
---|---|---|---|---|---|---|---|---|
Libro | Biblioteca Central | Colección General | 658.872 J95i 2012 (Navegar estantería(Abre debajo)) | Disponible | 33409002880833 |
Total de reservas: 0
´Drive measurable, repeatable online sales with search marketing, usability, CRM, and analytics´--Cubierta.
Building a formula for success. Why online sales matter ; What an online sales engine can do ; Building a metrics-driven practice ; Breaking down silos to get the metrics you need -- Building the engine. The audience is listening (What will you say?) ; Putting it all together and selling online ; Making websites that work ; It´s all about visibility -- Running the engine. Running the feedback loop ; Special consideration.s for international organizations -- Appendix. TropiCo´s state of the web report.
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