TY  - BOOK
AU  - Clark,Shawn
TI  - The co-marketing solution: strategic marketing through better branding, improved trade relationships, superior promotions, effective fact-based selling, accurate ROI analyses of trade spending 
SN  - 0658000063
U1  - 658.802 
PY  - 2000///
CY  - Lincolnwood , Ill.
PB  - NTC Business Books
KW  - Mercadeo
KW  - Estados Unidos
KW  - Administración
N1  - Incluye bibliografía
ER  -