TY  - BOOK
AU  - Bamford,James D.
AU  - Gomes-Casseres,Benjamin
AU  - Robinson,Michael S.
TI  - Mastering alliance strategy: a comprehensive guide to design, management, and organization 
T2  - The Jossey-Bass business & management series
SN  - 078796462X
U1  - 658.044 
PY  - 2003///
CY  - San Francisco, CA
PB  - Jossey-Bass
KW  - Alianzas estratégicas (Negocios)
N1  - Incluye bibliografía
UR  - http://www.loc.gov/catdir/toc/wiley031/2002012105.html
ER  -