Mail surveys : improving the quality /
Thomas W. Mangione.
- xii, 129 páginas : ilustraciones
- Applied social research methods series ; 40 .
Incluye bibliografía (p. 117-123)
The basics of question design -- Question design: the advanced course -- The basics of sampling -- Pitfalls in sampling -- The basics of avoiding nonresponse errors -- Additional ways to reduce nonresponse errors -- The benefits of aesthetics and good management -- Preparing the data for analysis -- A summary from a total survey design perspective.