Mangione, Thomas W,

Mail surveys : improving the quality / Thomas W. Mangione. - xii, 129 páginas : ilustraciones - Applied social research methods series ; 40 .

Incluye bibliografía (p. 117-123)

The basics of question design -- Question design: the advanced course -- The basics of sampling -- Pitfalls in sampling -- The basics of avoiding nonresponse errors -- Additional ways to reduce nonresponse errors -- The benefits of aesthetics and good management -- Preparing the data for analysis -- A summary from a total survey design perspective.

0803946627 0803946635


Encuestas por correo.

001.433 / M277m 1995