The marketing strategy portfolio. 

 - 2 volumen 
<br/><br/>v. 1. A resource guide: shaping strategy and tactics for the new marketing realities of the 1990s. -- v. 2. A special study: strategic marketing for service industries in the 1990s. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mercadeo.<br/>Planificación estratégica.
<br/><br/><label>Dewey Class. No.: </label>658.802  / M345 199-