King, Kim Ann The complete guide to B2B marketing : new tactics, tools, and techniques to compete in the digital economy / Kim Ann King. - xviii, 270 páginas : ilustraciones ; 24 cm. ISBN: 9780134084527 0134084527 Subjects--Topical Terms: Mercadeo.Mercadeo por internet. Dewey Class. No.: 658.804 / K52c 2015