TY  - BOOK
AU  - Xia,Jiajia
TI  - Structural packaging art
SN  - 9789881468734
U1  - 741.6   
PY  - 2016///?]
CY  - Hong Kong, China
PB  - Artpower
KW  - Embalaje
KW  - Diseño
KW  - Artes gráficas
N1  - Includes CVD-ROM in pocket attached to inside back cover
N2  - "Art of Package and Structure has it all wrapped up, literally! Presenting the most innovative and imaginative graphic designs and technical constructions using paper and cardboard to promote a range of products from snacks to stationery, to teabags and truffles. All are designed to create a unique identity and brand within a highly competitive consumer market, colorful and eye-catching, quirky and desirable these wrappings are about first impressions with the focus on presenting each item as a 'gift' to be purchased, then savoured and enjoyed as an essential feature of the whole product experience"--amazon.com
ER  -