TY  - BOOK
AU  - Foote,Cameron S
TI  - The creative business guide to marketing: selling and branding design, advertising, interactive, and editorial services 
SN  - 0393733475
U1  - 658.8 
PY  - 2012///
CY  - London, New York
PB  - W.W. Norton
KW  - Marcas de fábrica
KW  - Mercadeo
KW  - Planificación estratégica
N1  - Incluye índice
ER  -