Million dollar consulting /
Alan Weiss.
- Fifth edition.
- 287 páginas.
Incluye bibliografía e índice.
What Is a Consultant, Anyway? Is It Someone Who Comes to Study a Problem and Remains to Become a Part of It? -- Build It and They Will Come: But Only if You Let Them Know That You´ve Built It! -- The Yin and Yang of Clients and Prospects -- The Relationship Business: Learning How to Sell Yourself -- How to Maximize Fees: money Left on the Table Isn´t There in the Morning -- Proposals: Never Negotiation, Always Summation -- The Concept of Value -- The Estimable Consultant: How to Build Your Practice by Building Your Esteem -- The cyberspace Consultant: Houston, Let´s Not Have a Problem -- Delivering the Goods: Taking the Express Lane -- Thought Leadership: It´s Fine to Stand Out in a Crowd So Long as You Look Good Standing There -- The Ethical Consultant: How to Do Well by Doing Right -- The Global Community: The World Is Next Door -- Designing Your Own Future: Taking Control of Your Fate -- Creating a Company: But What Kind? -- Leverage: More Output for Less Input -- Creating and Sustaining Your Endeavor: Cathedrals Last for Hundreds of Years.