TY  - BOOK
AU  - Kaser,Ken
TI  - Advertising & sales promotion
SN  - 1111573239
U1  - 659.157 
PY  - 2013///
CY  - Mason, Ohio, Singapore
PB  - South-Western Cengage Learning
KW  - Promoción de ventas
KW  - Publicidad
N1  - Incluye índice
UR  - http://www.loc.gov/catdir/enhancements/fy1403/2013400422-b.html
UR  - http://www.loc.gov/catdir/enhancements/fy1403/2013400422-d.html
UR  - http://www.loc.gov/catdir/enhancements/fy1403/2013400422-t.html
ER  -