TY  - BOOK
AU  - Pratt,Andy
AU  - Nunes,Jason
TI  - Interactive design: an introduction to the theory and application of user-centered design 
SN  - 1592537804
U1  - 005.437 
PY  - 2012///
CY  - Beverly, MA
PB  - Rockport Publishers
KW  - Artes gráficas
KW  - Diseño de sistemas
KW  - Diseño industrial
KW  - Interfases con el usuario (Computadores)
KW  - Multimedia interactiva
N1  - Incluye bibliografía; What is user-centered design (UCD) and why do we need it? -- Collaborating with your team and your client -- Goals, users, and success criteria -- Getting to know your users -- Know your competitors -- Content is king -- Guide, motivate, and engage the user -- Building sitemaps and wireframes -- Branding the experience -- What can you learn from usability testing? -- If you build it, they won´t always come -- marketing the experience -- Watch, learn, and adapt -- how can you apply UCD after a design has been -- Completed -- Looking into the future -- what´s next for user experience?
ER  -