Evans, James Robert, 1950- ,

Business analytics : methods, models, and decisions / James R. Evans. - xvii, 665 páginas : ilustraciones a color ; 26 cm.

Introduction to business analytics -- Introduction to structured query language -- The relational model and normalization -- Database design using normalization -- Data modeling with the entity-relationship model -- Transforming data models into database designs -- SQL for database construction and application processing -- Database redesign -- Managing multiuser databases -- Managing databases with SQL server 2008 R2 -- Simulation and risk analysis -- Introduction to data mining -- Linear optimization -- Applications of linear optimization -- Integer optimization -- Nonlinear and non-smooth optimization -- Optimization models with uncertainty -- Decision analysis -- Appendix -- Glossary -- Index.

0132950618 0133051714 9780132950619 9780133051711


Administración industrial--Métodos estadísticos.
Planificación de negocios.
Planificación estratégica.

658.401 / E92b 2013