Coughter, Peter,

The art of the pitch : persuasion and presentation skills that win business / Peter Coughter. - x, 240 páginas : ilustraciones ; 25 cm.

´An Advertising Age Publication.´

Incluye bibliografía.

Everything is a presentation -- It´s not about you -- How we connect -- The power of emotion -- How to be -- Authenticity -- Death by deck -- Organizing the presentation -- Rehearse, rehearse, rehearse -- Punctuation -- You never know -- Standing up.

0230120512 9780230120518


Persuasión (Psicología).
Presentaciones comerciales.

658.452 / C854a 2012