TY  - BOOK
AU  - Rock,Michael
ED  - Prada (Firma).
TI  - Prada
SN  - 888702944X
U1  - 746 
PY  - 2009///
CY  - Milan
PB  - Progetto Prada Arte
KW  - Prada (Firma)
KW  - Historia
N1  - ´The purpose of this book is to retrace and represent the multivalent aspects of Prada: from fashion to communication, from the pursuit of excellence to technological advancement, from architecture to art´-- Introduction; Design, 2x4 New York City ; text and general editor, Michael Rock; On cover: Prado, Milano, dal 1913; Incluye bibliografía. (p. 669-673); 1. Past : A brief history of Prada ; Prada a Milano ; Galleria Vittorio Emanuele II ; Saffiano + Nylon -- 2. Inside : Work ; How to -- 3. Stage : Showspace ; Reveal ; Fantasy -- 4. Product : 3,885 ; Hybrid ; A brief history of the collections ; Bags and shoes ; Extensions -- Campaign -- 5. Prada green ; New York headquarters ; Epicenters ; R+D ; Epicenter: New York ; Wallpaper ; Epicenter: Tokyo ; Epicenter: Los Angeles -- 6. Scene : Thunder perfect mind ; Appleseed: Ex machina ; Trembled blossoms ; Fallen shadows ; Nine shorts ; Valencia ; The iconoclasts -- 7. Outside : Fan club ; Found ; For sale -- 8. Prada+ : Luna Rossa ; Waist down ; Prada transformer -- Prada classic -- Fondazione Prada : Exhibitions ; The double club ; Bibliography ; Unveiling Fondazione Prada
ER  -