Morrish, John, 1957- ,

Magazine editing : in print and online / John Morrish, and Paul Bradshaw. - 3rd ed. - vi, 281 páginas : ilustraciones ; 25 cm.

Incluye bibliografía (p. [268]-271).

Introduction -- How magazines work -- Editorial strategy -- Leader and manager -- Money matters -- The right words -- Pictures and design -- Managing production -- Here the buck stops -- Becoming an editor.

0415608341 9780415608343


Periodismo.

070.41 / M877m 2012