TY  - BOOK
AU  - Burns,Leslie Davis
AU  - Bryant,Nancy O.
TI  - The business of fashion: designing, manufacuturing, and marketing 
SN  - 1563675706
U1  - 338.4 
PY  - 2008///, c2007
CY  - New York
PB  - Fairchild Publications
KW  - Industria del vestido
KW  - Estados Unidos
KW  - Moda
KW  - Mercadeo
N1  - Incluye bibliografía; From spinning machine to fast fashion -- Business and legal framework of textile, apparel, and home fashions companies -- Structure of the U.S. textile industry -- Ready-to-wear : company organization -- Creating a line : research -- Creating a line : design -- Design development and style selection -- Marketing a line of apparel or home fashions -- Preproduction processes -- Sourcing decisions and production centers -- Production processes and quality assurance -- Distribution and retailing -- Accessories -- Home fashions
ER  -