Subject to change : creating great products and services for an uncertain world / Peter Merholz... [et. al.]. - viii, 178 páginas : ilustraciones

Incluye bibliografía.

The experience is the product -- Experience as strategy -- New ways of understanding people -- Capturing complexity, building empathy -- Stop designing ´products´ -- The design competency -- The agile approach -- An uncertain world.

0596516835 9780596516833


Administración de la producción.
Productos nuevos--Administración.

658.575 / S941 2008