Ledolter, Johannes,

Testing 1-2-3 : experimental design with applications in marketing and service operations / Johannes Ledolter and Arthur J. Swersey. - xii, 300 páginas : ilustraciones

Incluye bibliografía.

A review of basic statistical concepts -- Testing differences among several means : completely randomized and randomized complete block experiments -- Two-level factorial experiments -- Two-level fractional factorial designs -- Plackett-Burman designs -- Experiments with factors at three or more levels -- Nonorthogonal designs and computer software for design construction and data analysis.

0804756120 9780804756129


Diseño experimental.
Industrias de servicios.--Investigaciones.
Mercadeo--Investigaciones.

658.83 / L474t 2007