Elkington, John,

The power of unreasonable people : how social entrepreneurs create markets that change the world / John Elkington, Pamela Hartigan. - xviii, 242 páginas - Leadership for the common good .

Incluye bibliografía.

Organizing for success : the business models -- Tapping financial resources -- Identifying market opportunities in ten great divides -- Raising expectations for bonsai consumers -- Democratizing technology -- Changing the system -- Scaling solutions -- Conclusion : choosing our future.

1422104060 9781422104064


Cambio social.
Empresariado social

361.70688 / E43p 2008